Smithbucklin | Association Professional Services & Management

Why KPIs Are Key to Virtual and Hybrid Events

Improving your events and delivering return on investment (ROI) will help increase the value of events to your organization. With this in mind, it’s important for associations to understand...

Prioritizing Accessibility within Your Association

Associations have a responsibility to make sure they are accessible to people with disabilities – here's how to maximize accessibility within your organization.

A Memorable Virtual Experience Starts with Data

To ensure you are garnering the greatest return on your event investment and delivering the greatest value to your stakeholders, it is essential to start the planning process with research.

Why Choose Hybrid?

Some associations are considering hybrid events for a variety of reasons. Operating a hybrid event means running two separate events at the same time, so consider what your audience really needs.

Maximizing Your Conference for Content

Conferences are ideal sources of content that can be leveraged before, during, and after an event. Here are a few ways to maximize your association’s conference for content creation.

Flexible Workshop for Scientific Community Drives Revenue

The International Society for the Study of Xenobiotics (ISSX) had to rethink its in-person workshop, resulting in a virtual workshop that brought in high revenue and registration numbers.

How One Healthcare Organization Achieved Success with a Hybrid Event

The American Association of Hip and Knee Surgeons (AAHKS) successfully incorporated an in-person component amid the pandemic. Here are their expert tips for hybrid events.