Areas of Expertise
  • Audience-centered event design
  • Interactive education facilitation

Beth Surmont She/Her

Vice President, Experience Design 360 Live Media

Beth Surmont is an event strategist who works with organizations to rethink how events support learning, community engagement and business goals. She focuses on the audience experience to help clients reshape how their programs are designed and delivered.  

Beth has more than 25 years of experience in event planning and experience design across association, corporate and nonprofit environments. Before joining 360 Live Media, she spent 14 years at the Institute of Electrical and Electronics Engineers (IEEE), launching new event programs and establishing a strategic events division. 

Beth is known for her work in event design and regularly writes and speaks about the future of events. She is a Certified Meeting Professional (CMP) and Certified Association Executive (CAE). She was named to the American Society of Association Executives (ASAE) Fellows Class of 2022 and the CMP Fellows inaugural class.  

Beth holds a Bachelor of Arts in Composition from Denison University. 

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Articles Written by Beth

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Articles
How Associations Can Navigate Risk in a Changing Environment
Associations face rising complexity and speed; leaders must focus on mission use data weigh risk and communicate decisions with clarity and confidence.
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Reports
The Evolving Value of Events
New research reveals why professionals attend in-person events and how associations can design experiences deliver lasting impact.
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