Kirsten Shaffer, CAE She/Her

Kirsten Shaffer supports healthcare clients in strengthening their member programs, education and professional development.  

Kirsten serves as executive director of the National Association of Medical Staff Services (NAMSS), helping the organization increase membership, revenue, certification enrollment and conference attendance. She led the development of an education roadmap and a formal leadership development curriculum. She also refreshed the annual conference, launched a speaker development program and a diversity, equity and inclusion task force and established new volunteer committees to increase member engagement. 

Prior to joining Smithbucklin in 2011, Kirsten served as an income manager for the American Cancer Society, where she led fundraising for one of the nation’s largest Relay for Life events and introduced high school-based campaigns in Virginia.  

Kirsten holds a bachelor’s degree in psychology from Hanover College and earned the Certified Association Executive designation in 2018.