Cross-team Collaboration — The Most Overlooked Event Strategy
Working together across all your teams and partners can help you attract more attendees. Here are some proven tips to create a unified effort.
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Online, In-Person — Why Not Both?
In the wake of COVID-19, associations made a quick shift to virtual events. Here’s how we helped our clients navigate and what associations can expect to see with hybrid events.
Finding the Silver Lining: Pandemic Leadership Lessons
Five Smithbucklin executive directors reflect on the past 18 months and share their most valuable takeaways and how they will carry the lessons learned with them in the years to come.
Virtual Exhibit Hall Exceeds Expectations
The Oncology Nursing Society (ONS) delivered two virtual events in 2021, surpassing the organization’s registration, exhibit, sponsorship, and industry events goal.
New In-Person Event Recharges Aviation Industry
The International Society of Transport Aircraft Trading (ISTAT) Miami Conclave event exceeded expectations and reconnected with its members in a safe environment.
Increase Interactivity at Events with Customized Agendas
The Vacation Rental Management Association (VRMA) worked with Smithbucklin to implement changes to a virtual conference that made the event more interactive, dynamic, and collaborative.
How One Healthcare Organization Achieved Success with a Hybrid Event
The American Association of Hip and Knee Surgeons (AAHKS) successfully incorporated an in-person component amid the pandemic. Here are their expert tips for hybrid events.
Questions to Consider Before Hosting In-Person Events
With the recent availability of COVID-19 vaccines, the return of in-person events in 2021 may not be that far off. Now, the question is, “Is your organization ready?”
Add Member Value and Revenue Year-Round
Here are three ways to help your organization add member value and revenue year-round.