Graphic designers play a vital role for associations. Here are five reasons you should have a graphic designer on your team. 

In this episode, we talk with Carol McGury, EVP of Smithbucklin's Event & Education Services, about what associations need to know about hybrid and omni-channel events. 

In the wake of COVID-19, associations made a quick shift to virtual events. Here’s how we helped our clients navigate and what associations can expect to see with hybrid events.

Smithbucklin developed a Diversity, Equity, and Inclusion Journey Map to support DEI-related strategies, initiatives, and conversations for our association management clients. 

The Vacation Rental Management Association (VRMA) worked with Smithbucklin to implement changes to a virtual conference that made the event more interactive, dynamic, and collaborative.

If associations learned anything from the pandemic, it was that year-round learning and training programs delivered online can meet the needs of members and achieve revenue goals. 

To ensure you are garnering the greatest return on your event investment and delivering the greatest value to your stakeholders, it is essential to start the planning process with research.