To ensure you are garnering the greatest return on your event investment and delivering the greatest value to your stakeholders, it is essential to start the planning process with research.

The American Society for Bone and Mineral Research (ASBMR) was unable to hold its in-person advocacy event, so the organization leveraged a virtual experience. 

To immediately address the critical needs of members, the Building Service Contractors Association International (BSCAI) rolled out several new virtual offerings and resources. 

International Society of Transport Aircraft Trading (ISTAT) worked in partnership with Smithbucklin to launch new opportunities to engage the next generation of industry leaders.

If associations learned anything from the pandemic, it was that year-round learning and training programs delivered online can meet the needs of members and achieve revenue goals. 

Carol McGury discusses virtual experiences and the new Smithbucklin VXP℠ process with Michelle Russell, editor in chief of Convene magazine.