Online, In-Person — Why Not Both?
In the wake of COVID-19, associations made a quick shift to virtual events. Here’s how we helped our clients navigate and what associations can expect to see with hybrid events.
How a Woman of Influence Empowers Other Women
Here’s how the 2022 recipient of Association Forum’s Woman of Influence Award empowers other women and cultivates personal and professional relationships.
Writing Tips for Attracting a Young-Professional Readership
With most of your association’s readership likely coming from Boomers and Generation Xers, here are five tips to create content that appeals to young professionals.
Ways to Give Back with Diversity, Equity, and Inclusion in Mind
This holiday season, associations and their members should explore ways to give back while being mindful of diversity, equity, and inclusion.
Flexible Workshop for Scientific Community Drives Revenue
Varying Content to Augment Engagement
3 Tips for Engaging Audiences: Lessons from Retail and the Stage
Audiences aren’t one-size-fits-all – and event design and delivery aren't either. Follow these three specific rules of audience-centered design.
Your Guide to Choosing an App for Your Next Event
It's important to select the right mobile app to enhance an event. Here are the key features you should look for in a post-pandemic event app.
Virtual Exhibit Hall Exceeds Expectations
The Oncology Nursing Society (ONS) delivered two virtual events in 2021, surpassing the organization’s registration, exhibit, sponsorship, and industry events goal.