How a Woman of Influence Empowers Other Women
Here’s how the 2022 recipient of Association Forum’s Woman of Influence Award empowers other women and cultivates personal and professional relationships.
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5 Things to Know About the New Congress
Smithbucklin Government Relations experts shared key facts about the new Congress and how this change in leader leadership may impact your association, profession, or industry.
Awareness Weeks: Engage, Excite, and Advocate
Awareness campaigns can be a powerful way for an organization to raise visibility for a profession, industry, or initiative that is core to its mission.
Creating Diversity Within Your Board
Two Smithbucklin executive directors discuss the important role that diversity plays within your board and steps to build an inclusive environment with intention.
Questions to Consider When Developing Women’s Programming
DEI initiatives help associations foster a community where all voices are valued. Here are five questions to consider when developing women’s programming.
Building Trust and Protecting Association Reputations
Both online and off, building trust and reputation starts with strategic communications and crisis preparedness.
5 Event Takeaways from PCMA Convening Leaders
We can’t think of a better way to improve your event strategy than attending events yourself. Read five event takeaways from PCMA Convening Leaders.
Are Your Video Campaigns Working?
How can you evaluate if your association is realizing a return on investment (ROI) on video campaigns and demonstrate the value they add to your campaign goals?
How One Association Raised Member Engagement and Awareness for Cancer
Awareness campaigns can be an influential way to help raise public interest, educate a community, and combat serious health issues.