Why Boards Need Clarity
For volunteer leaders who serve on association boards, having clarity on roles, responsibilities, expectations, governance, the mission, policies, protocols, and values, is vital.
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It Takes a (Virtual) Village: Volunteers Help Build Their Dream Website
The Legal Marketing Association leveraged its members to help build their dream website. At its core, this was a chance to meaningfully engage volunteers in a way that had not been done before.
Why Associations Should Consider Financial Forecasting
If an association doesn’t take the time to perform financial forecasting, it could encounter some unpleasant budget surprises.
How One Healthcare Organization Achieved Success with a Hybrid Event
The American Association of Hip and Knee Surgeons (AAHKS) successfully incorporated an in-person component amid the pandemic. Here are their expert tips for hybrid events.
State of Association Marketing: Changes and Trends from 2020
How has the pandemic shifted associations' marketing priorities? What changes will have a lasting impact? Read on for an overview of Feathr's industry trends white paper.
Engaging a New Audience: ISTAT Rising Executives
International Society of Transport Aircraft Trading (ISTAT) worked in partnership with Smithbucklin to launch new opportunities to engage the next generation of industry leaders.
6 Association Lessons for 2021
In 2021, association leaders must shift their perspective to long-term recovery and rebound. Here’s a look at some of the lessons learned in 2020.
Engagement: The Other Element of Growth
Membership growth is both about finding new members to join an association and retaining current members. Here's why you must keep members engaged.
What’s Your Story?
The Association for Nursing Professional Development (ANPD) published an anthology with 39 personal stories from its members, and in turn, raised the profile of the nursing specialty.