Why Associations Should Consider Financial Forecasting
If an association doesn’t take the time to perform financial forecasting, it could encounter some unpleasant budget surprises.
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New Program Development in Response to COVID-19
Jena Eberly Stack, executive director for the Society of Interventional Oncology (SIO), shares how the society met member and industry partner needs throughout the pandemic.
How One Healthcare Organization Achieved Success with a Hybrid Event
The American Association of Hip and Knee Surgeons (AAHKS) successfully incorporated an in-person component amid the pandemic. Here are their expert tips for hybrid events.
State of Association Marketing: Changes and Trends from 2020
How has the pandemic shifted associations' marketing priorities? What changes will have a lasting impact? Read on for an overview of Feathr's industry trends white paper.
Engaging a New Audience: ISTAT Rising Executives
International Society of Transport Aircraft Trading (ISTAT) worked in partnership with Smithbucklin to launch new opportunities to engage the next generation of industry leaders.
Association Awards Programs: Making Them a Win-Win
Rather than viewing awards as just an annual task to be completed, associations should think about their awards programs as an opportunity to increase awareness and reputation.
Questions to Consider Before Hosting In-Person Events
With the recent availability of COVID-19 vaccines, the return of in-person events in 2021 may not be that far off. Now, the question is, “Is your organization ready?”
Association Education 2021: Time to Get Creative
If associations learned anything from the pandemic, it was that year-round learning and training programs delivered online can meet the needs of members and achieve revenue goals.
Pay Attention to Retention
You may not realize that there is a connection between member retention and engagement. Here are four suggestions for shoring up your organization’s retention game.