Four Ways to Boost Engagement for Your Healthcare Organization’s In-person Event
Learn about metrics and guidelines your organization can utilize to help drive meaningful engagement and participation for your organization’s next event.
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Designing Events for Greater Connections
Your organization's packed education program will leave participants feeling overwhelmed unless you provide opportunities for them to synthesize their experience. Here's how.
Five Marketing Strategies to Increase Attendance at Your Next Event
Learn how to create a well-rounded marketing strategy that can enhance the attendee experience and significantly impact the success of your event.
Report Recommends Innovation in Event Design
New research is challenging meeting planners to make their events more personalized, inclusive, and playful.
Creating Empathetic Events
Use empathetic journey mapping to create a high-value attendee experience.
New Event Strategies for a New World
5 Event Takeaways from PCMA Convening Leaders
We can’t think of a better way to improve your event strategy than attending events yourself. Read five event takeaways from PCMA Convening Leaders.
Cross-team Collaboration — The Most Overlooked Event Strategy
Working together across all your teams and partners can help you attract more attendees. Here are some proven tips to create a unified effort.
Digital Strategies to Extend In-Person Events
Extend the value of events long after the last registered attendee has left through digital content, which can range from keynote recordings, panel sessions, or even networking events.