Events provide critical revenue, brand, and educational opportunities for associations, societies, and the communities they create and empower.
Flexible Workshop for Scientific Community Drives Revenue
3 Tips for Engaging Audiences: Lessons from Retail and the Stage
Audiences aren’t one-size-fits-all – and event design and delivery aren't either. Follow these three specific rules of audience-centered design.
Your Guide to Choosing an App for Your Next Event
It's important to select the right mobile app to enhance an event. Here are the key features you should look for in a post-pandemic event app.
Smithbucklin Podcast: The Return of In-Person Events
In this episode, we talk with Carol McGury, EVP of Smithbucklin's Event & Education Services, about what associations need to know about hybrid and omni-channel events.
Virtual Exhibit Hall Exceeds Expectations
The Oncology Nursing Society (ONS) delivered two virtual events in 2021, surpassing the organization’s registration, exhibit, sponsorship, and industry events goal.
New In-Person Event Recharges Aviation Industry
The International Society of Transport Aircraft Trading (ISTAT) Miami Conclave event exceeded expectations and reconnected with its members in a safe environment.
Online, In-Person — Why Not Both?
In the wake of COVID-19, associations made a quick shift to virtual events. Here’s how we helped our clients navigate and what associations can expect to see with hybrid events.
Increase Interactivity at Events with Customized Agendas
The Vacation Rental Management Association (VRMA) worked with Smithbucklin to implement changes to a virtual conference that made the event more interactive, dynamic, and collaborative.
How One Association Achieved Record In-Person Revenue During the Pandemic
Building Service Contractors Association International (BSCAI), produced a record-breaking event as by working closely with event partners.