Women’s Group Advances Female Representation
Battery Council International’s (BCI) women’s group is quickly advancing the representation of women in the male-dominated battery industry.
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Career Assessment Attracts New Members
The International Association of Business Communicators (IABC) developed an online career assessment that attracts new members and engages current members.
Maximizing Your Conference for Content
Conferences are ideal sources of content that can be leveraged before, during, and after an event. Here are a few ways to maximize your association’s conference for content creation.
The Association Growth Imperative
Canceled Convention Results in New Member Services
After a canceled convention, the Bank Insurance & Securities Association (BISA) provided its members with perks such as membership upgrades, networking opportunities, and more.
North American Association Goes Global
The Legal Marketing Association (LMA) recently expanded globally and now supports a fully functioning Europe Region – achieved in less than four months.
Becoming Brand Chain
The Print Services and Distribution Association (PSDA) underwent a rebrand to Brand Chain, accomplished through extensive research, a strong brand identity, and a well-planned brand launch.
Questions Boards Should Ask About Risk Management
Risk management is crucial to ensure that associations are protected from financial risk, data risk, and more. Here are four questions boards should ask to improve risk management.
How to Build an Event Crystal Ball
The world of events is ever-changing. Here are four tips to help prepare and strategize for the unpredictable future of events.